Allyson Kapin, NPO tech guru, wrote a great post last week for NPOs with little to no budget for marketing tools. Here are 10 great tools that will help you market your business. While your time and team resources are not free of charge, having these tools in your toolbox should give you a little boost to get your message off the ground.
10 Tools and Strategies to Market Your Nonprofit on a Shoe-String Budget – Frog Loop
Here are a few more that I’ve found helpful over the years…
- NING - Easy way to set-up a free online community for your supporters.
- Google Alerts – “Listen” to what others are saying about you using keyword alerts and track them in Google Reader.
- While not a marketing tool, per say HubSpot’s Website Grader can help you get a better handle on how your website SEO stacks up and makes recommendations for improvement.
What tools are in your arsenal?
