I think that one of the best, easiest ways to promote your blog is through feeds into social media properites like Facebook, LinkedIn, Twitter, etc. While there might be a magical tool that links all of these mediums together, I’ve yet to find it. So here is my step-by-step process for posting your blog posts to almost all of your profiles. I will preface this by letting you know that I use WordPress so all of my techniques are based on WordPress.org.
Feed into Twitter - Use the WordPress Twitter Tools plugin to auto-post your blog post to your Twitter profile upon publication.
Feed into Facebook – There are two ways that I like to auto-post to Facebook.
1) By using the Twitter app in Facebook to feed your Twitter posts into your Facebook status bar, your blog posts will be posted to your Facebook profile automatically.
2) You can also use NetworkedBlogs to set-up a profile for your blog on Facebook. This gives you addtional exposure in general and feeds your blog posts into your activity timeline.
Feed into LinkedIn – LinkedIn recently launched a series of web apps that enable additional functionality for your LinkedIn profile. I use the WordPress app to feed my blog posts into my LinkedIn profile automatically. There is also an app called BlogLink that enables feeds for other blogs.
Feed into your Website - By using Feedburner, it’s easy to feed your blog posts into any HTML page. Simply sign-up for an account, enter your blog URL, configure your settings and copy/paste the generated code into your web page.
While there are literally thousands of social media tools, the feeds above should give you an starting point for effortlessly promoting your blog to your readers.
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Excellent information. I can’t tell you how tired I am of looking all over Amazon.com and the Internet to try to find this type of information. Just having it here in one place and explained is great.
Thank you.
Thanks, Leisa! And thanks for attending the workshop today! I try my best to provide easy to understand tips for regular folks who want to grow their business using social media. Have a good one!
I have my blog (WP) using the PingPressFM plugin to feed into ping.fm, which then routes everything to Facebook, Twitter, LinkedIn, MySpace, etc… It’s been working pretty nicely so far.
Ping also came up in a conversation yesterday so I’ll have to try it out. Thanks, Chrissy!