Interesting Snippet: Using the Economic Downturn to Boost Year-End Giving

by Beth J. Bates on December 10, 2008 · 0 comments

Fundraising and the Economy – this blog post from See What’s Out There sheds a very interesting light on using the economy as a scapegoat for donor troubles. Sure, we all know that the downturn in the economy is drastically effecting the revenue streams for nonprofits. But this social experiment proved that donors don’t want to hear about it.

So as you plan your last fundriaising efforts of the year, avoid using the economy as a touch point for donors. Emphasizie your programs and initiatives for 2009. Highlight what worked in 2008. And ask for what you need.

How is your org handling year-end fundraising issues?

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