There have been several articles that have run lately on the plight of nonprofit fundraising during the recent recession. While GoodDogz.org is a smaller nonprofit, we have felt a slight drop in donations this year. Larger organizations are facing a far worse decline in public funding.
We have done a few things to help our situation. We replaced our high priced gala with a low price benefit concert. We made more $$ than we would have with the gala and our donors were appreciative that we weren’t hitting them with a high price event. We are working with the community and its businesses to create partnerships to help promote each other.
Here are some great articles on the health of the fundraising economy with helpful tips.
- Fundraising in a Troubled Economy
- Survival Kit for Fundraising in a Bad Economy (there are tons of great links in this post)
- Economy’s Downturn Prompts New Challenges for Charities
- It’s a Hard Time to be a Charity
Some good news…
The Nonprofit Times just released their survey results on holiday giving…and it looks promising!



Beth consults with businesses and non-profits on social media tool selection and strategy and helps her clients find effective ways to leverage these new mediums to meet business goals.
by Astrid Nicole, on October 29 2008 @ 10:07 am
Great resources listed here. While not a 501(c)3, my proceeds benefit one that is, so this is all very relevant. Who knows what will come with growth!
As a fledgling online marketer, I see there are many things here to take away with me today. Lots to bring me back, too.