Reaching Out to Boomers - Eons.com
Posted on Aug 20, 2008 under General Social Media, Marketing, Networking |
I was at a speaking gig a few months ago and a participant asked, “How do I reach out to seniors? Most of them aren’t on the Internet.” Although, I don’t necessarily agree that seniors aren’t online (my 85-year-old father-in-law is online more than me), I thought that it was a fair question. Then I discovered Eons.com.
Eons is an online community for baby boomers and it is hoppin’ (and pretty well done.) Users can share photos, blog, keep in touch with family and friends and much more. And even though the most discussed topic is “death”, the community revolves around the celebration of life and fun for seniors.
There are advertising opportunities for businesses and organizations and they serve a large, dynamic community.
If your organization targets seniors, it might be worth it to give Eons.com a look!



Beth consults with businesses and non-profits on social media tool selection and strategy and helps her clients find effective ways to leverage these new mediums to meet business goals.
by Melanie, on August 22 2008 @ 11:51 am
Thanks for the info, I hadn’t yet heard of that site.
http://www.charitynetusa.com/blog